Unique Snacks wanted to update their brand and launch a new campaign as they expand their distribution throughout North America.
Art Direction
Brand Strategy
Creative Direction
Illustration
Package Design
Unique creates snacks that are not just uncommonly different but uncommonly better, all while preserving their heritage of quality, consistency, and integrity. The first task was to update their logo without losing any of these qualities.
The challenge I was tasked to solve was to help create a campaign and brand concept.
